KW Heritage REALTOR® Joins The Parade of Homes as San Antonio Division Chairman

San Antonio, TX, November 12, 2014 -- Keller Williams Heritage, a real estate brokerage in San Antonio, TX, is celebrating the election of sales associate Robert Elder as Chairman of the 2015 Parade of Homes. Elder, who was elected in early November, has been an associate with Keller Williams for more than 6 years.

The Parade of Homes, a much-anticipated annual event hosted by the Greater San Antonio Builders Association (GSABA), regularly sees between 20,000 to 30,000 visitors each year. For more than two decades, the parade has given people a chance to walk through some of the finest custom homes, built by some of the best custom builders, in San Antonio’s most prestigious communities.

Returning to this role with The Parade of Homes after nearly eight years, Elder will focus on the lifecycle and organization of the event, while maintaining strong builder relationships. With over 20 years of real estate experience, having held nearly every associate GSABA position, Elder has expertise in the areas of luxury home construction, sales, and project management.

When asked to comment on his new position, Elder stated, “I am so excited for the upcoming year. I look forward to having a hand in all that goes into the parade. From announcing builders to groundbreaking to organizing volunteers and watching the finishing touches being put on the home, it is truly exhilarating.” He continued by adding, “I am equally excited to work with GSABA to ensure the successful marketing of the event, as well as the homes that are a part of it.”

In addition to his leadership with GSABA, Elder has been a demonstrated leader within Keller Williams Heritage. Drawn to KW because of its strong leadership, company culture, office camaraderie, and its reputation as a premier San Antonio brokerage, Elder says of the brokerage, “it just felt like home.”

Elder currently leads The Robert Elder Team at Keller Williams Heritage. Since the team’s culmination, they have consistently brought in an average closed volume of over $15 million per year. Elder has been acknowledged with the coveted REALTOR® of the Year award by multiple associations, and has been named one of the “13 Most Influential Men in Real Estate” by the SABOR Women’s Council of Real Estate. Additionally, he has been awarded the prestigious GSABA Associate of the Year Award, an achievement his mother received obtained years before him.

For more information about Keller Williams Heritage, homebuyers may visit

About Keller Williams Realty, Inc.: Keller Williams Heritage is affiliated with Keller Williams Realty Inc. Keller Williams Realty, Inc. is the largest real estate franchise company in North America, with approximately 700 offices and 100,000 associates in more than a dozen countries around the world. The company has grown exponentially since the opening of the first Keller Williams Realty office in 1983, and continues to cultivate an agent-centric, education-based, technology-driven culture that rewards associates as stakeholders. Training magazine recently named Keller Williams the second-best training organization across all industries worldwide and the highest-ranking real estate business. The company also provides specialized agents in luxury homes and commercial real estate properties. For more information or to search for homes for sale, visit Keller Williams Realty online at (

Pre-approval:An assessment given by the lender that investigates the borrower

Mortgage:A contract that represents the debt owed by the borrower to the lender for the money borrowed to purchase a property.

Search Homes For Sale